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10 Website Hacks Guaranteed To Get More Customers
If you want your website to earn money for you, read on. When I opened my very first business I just knew that the day that we launched our perfect (or so I thought) website, that we were going to be...
View ArticleWhat Every Restaurant Needs To Know About Facebook
Things that make you go poo. Not “hmmm”. I’ll never forget it – that gurgle in your stomach that’s just a little bit off, signaling something bad is on the way. And that bead of sweat that forms on...
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51% of Your Customers Say Your Service is too SLOW
I don’t know about you, but I hate losing money. Even if I were ultra-wealthy, I don’t think I’d ride down the road tossing $50 bills out the window. That would be crazy right? (Well, maybe not to the...
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Smartphones Are NOT Ruining Restaurants! Inflexibility Is.
I left my smartphone on the table in that restaurant! Have you ever had that panic moment when you can’t find your smartphone, only to find it actually pressed against your ear? …sigh…I’ve done it way...
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4 Ways Restaurants Can Stay on Top of Their Service
In my previous article, I talked about how slow service can impact a restaurant’s bottom line (more than you think!). 51% of people surveyed by Consumer Reports (published August 2014) said slow...
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Need To Make A PDF Menu? Here’s An Easy Way
No Excuses Do you remember when cordless phones were cool? If you wanted to order takeout, you could call the restaurant from the staircase instead of standing in the kitchen where the phone was...
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The single greatest predictors of customer satisfaction are…
Once upon a time there was a small, locally well-known, restaurant that approached Exakt Marketing with a laundry list of concerns they were looking to fix. Among them were concerns that their sales...
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Restaurant’s Guide to Using Google and Talkwalker Alerts
I don’t know about you, but when it comes to certain things I like to cut corners. I’m always looking for grocery store BOGO’s, sometimes even pairing them with coupon’s (watch out!). I’ll run multiple...
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Refreshing Your Restaurant Identity… the Right Way
Recently, I was talking to one of our client’s about updating their logo. Their company has been around for close to 20 years, and from the day the doors opened, the look and feel of their company...
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Defining Your Restaurant’s Target Market
Do you know who dines at your restaurant? I don’t mean take a look around and see whose butts are currently in your seats. I mean, are the people that you wanted to target when you first thought about...
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